West York Rentals

Mr. Frank Pinto (Owner of West York Rentals)

Executive summary   

Founded in 2021 by a team of industry experts backed with 30+ years of experience, West York Rentals is a Canadian rental equipment company. It specializes in rental of aerial lifts, including scissor lifts, telehandlers, articulated and telescopic booms. The firm offers its services to private, residential, commercial as well as industrial businesses.  

West York Rentals collaborated with PREXA365 to digitalize and grow its rental operations. They were looking for streamlining the process of managing machine inventory, rental contracts and invoices. By automating the billing process, enhancing inventory tracking, and streamlining workflow execution for work order servicing, PREXA's integrated CRM and rental management solution improved operational efficiency. 

Customer challenges  

West York Rentals was manually tracking inventory using excel spread sheets. The disparate system of storing data resulted in data inaccuracy and inconsistency. Moreover, there was lack of visibility into the available and rented assets. This impacted their ability to serve their clients faster and more efficiently. Another stumbling block was its manual billing system. This was error –prone and resource intensive activity which could be replaced with technology. The PREXA CRM solution aimed to use modern technologies to replace this outdated method.

PREXA365 Solution  

As a result of PREXA365's CRM software solution, West York Rentals has been able to manage its machine inventory counters and rental contracts. They can now see how many machines are available and they have complete visibility into their on-rent machines whenever they are require the information. The cyclic billing function of the PREXA CRM system made the process of generating service orders and automatic invoices more efficient. 

Customer benefits  

  • West York Rentals has successfully dealt with the problems arising from siloed information that affects everything from operations, service, maintenance, and transportation, to servicing customers.
  • Better planning and more efficient operations were made possible by the integration of PREXA CRM with inventory tracking systems, which created a central source of data for equipment lifecycle management.
  • With the PREXA CRM system, eliminating manual data entry minimized time and better client interactions, which increased customer satisfaction and encouraged repeat business.

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